The giant tyre manufacturer in France cited overcapacity in Europe and fierce competition from Asia rivals as major reasons to arrive at such brutal decision to shut down.
“This is not a decision we took lightly,” said Laurent Dartoux, president of Bridgestone’s operations in Europe, Middle East and Africa.
Thousands of employees and trade unions in that country staged demostrational against the company decision. In a joint statement, the French government and Xavier Bertrand president of Hauts-de-France region, contested the company’s reasons for such brutal move demanding the company to pursue a detailed analysis of alternative projects to avoid the site closure.
An analysis by The Freight Forwarders Magazine proved that Covod-19 crisis hammered Europe’e automobile sector with the market contracting by 40% in the first half of this year due to lockdown measures imposed by WHO, a move which crippled new car purchases.